SACE LADY model with Lasting Waterproof Face Powder

SACE LADY

SACE LADY / Brand Story

High performance makeup
For real life

SACE LADY is high-performance, long-wear makeup for life outside the studio.
Long-wear is our first rule, so every face and color product is built to outlast heat, humidity, sweat,
and long hours—without ever covering up real skin. Your look stays. You stay unbothered.
Beauty Stays. Unbothered.

S

Simple

High-performance solutions without complicated steps or constant touch-ups.

A

Authentic

Real skin, real texture and real moments — never a mask-like finish.

C

Confident

Reliable long-wear that lets you move through the unexpected with ease.

E

Effortless

Beauty that stays put, so maintaining your look never becomes a burden.

Built to last through your day

Long-wear is
the first principle

Two SACE LADY models Three SACE LADY models SACE LADY powder texture SACE LADY model holding powder compacts

Product Philosophy

Performance that still looks like skin.

01

Real-Life Stress Testing

Our formulas move beyond lab data and into heat, humidity, sweat, friction and long hours.

02

Simplified Application

Fast, intuitive products remove unnecessary steps and tool dependency from modern routines.

03

Amplified Skin Authenticity

Film-forming and locking technologies enhance natural texture instead of hiding it.

Global Beauty Network

One brand core.
Many market expressions.

A shared performance standard, translated through local climates, routines and beauty cultures around the world.

SACE LADY global market network SACE LADY connects its brand core with North America, Latin America, Europe, the Middle East and Southeast Asia.
Brand CoreSACE LADY

Awards & Recognition

Recognized across
the platforms shaping beauty.

2019

LAZADA New “Like” Award

Shopee The Most Influential Brands

2020

LAZADA Best “Like” Award

Shopee Seller Awards

2021

Shopee Content Operation Expert

2022

LAZADA Brand of the Year

Shopee Leep Star of the Year

TikTok TOP-FMCG & Beauty Seller

TikTok The Most Valuable Investment Brand

TikTok Annual Innovation Business Award

TikTok Rising Star – FMCG & Beauty Seller

2023

TikTok Annual Global Growth Award

Shopee Leep Star of the Year

2024

TikTok Annual Global Growth Award

Keep it Simple. Stay Authentic.
Be Confident. Look Effortless.

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SACE LADY product collection